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Reading a Planogram

Lesson 2 of 14 in Visual Merchandising & Stocking · 25 minutes

Learn how to read a planogram to determine product placement, shelf height, facings, and set up shelf sections.

What you'll learn

  • Understand what a planogram is and why it matters
  • Read a planogram to determine product placement, shelf height, and facings
  • Follow planogram instructions when setting up or resetting an aisle

From the lesson

What Is a Planogram?

A planogram (often called a POG) is a visual diagram that shows exactly where every product goes on a shelf. It looks like a drawing of the shelf section, with each product shown in its position.

Why Planograms Matter: - Consistency: Every store in the chain looks the same - Sales: Products at eye level sell better - Space management: Every product gets the right amount of space - Supplier agreements: Some brands pay for premium placement

How to Read a Planogram: - Shelf number: Numbered from bottom (Shelf 1) to top - Product images or codes: Each product shown in its exact position - Facings: How many of each product should be visible - Shelf height markers: How high the…